Podcast: Play in new window | Download
In this episode, Dr. Ed Zuckerberg discusses what makes the patient experience great, technology adoption, social media marketing, and investments in the dental sector.
Back in the day, dentists relied on a lot of advertising, word of mouth to get patients. Thanks to technological improvements, dentists can easily get new patients by putting in little effort now. Social media marketing allows dentists to reach large audiences with a simple button click.
In this episode, Ed Zuckerberg shares a story that helped him get patients for life through word-of-mouth, social media marketing in today’s world, and the advantages of making intelligent investments in the dental practice.
Listen to this interesting interview to adopt methods to grow your practice!
Dr. Edward Zuckerberg is a 1978 graduate of the NYU College of Dentistry. He has always been an early adopter of technology. Ed Zuckerberg was a pioneer in integrating technology in the dental office. He now uses his vast experience to help other dental practices use social media and new technology to grow and promote their dental practices.
- 00:00:37 – Intro to the topic
- 00:07:30 – Story of how Ed got patients for life
- 00:14:49 – How social media marketing helps in getting patients
- 00:20:50 – Ed’s investments towards practice growth
- 00:31:30 – Increasing case acceptance