Blog

Why Do 90% Of Web Pages Get Zero Google Traffic?

Even the best-designed website will only help a company if it brings in visitors who become customers (in this case, patients for a dental practice). Web pages won’t matter if they don’t appear on the first page of a Google search! In this article, I’ll discuss why 90% of web pages do not get Google […] Read More

Want To Be Happier, Replace PPO With Google

Many dental practice owners have turned to PPO plans to seek ways to attract patients and grow their practice. However, while these plans can offer a more extensive patient base, they often come with significant write-offs that can add up over time. As a result, practice owners are exploring alternative strategies for attracting patients, including […] Read More

Rocking Case Acceptance

Are you a dentist struggling to get your patients to accept the treatments you recommend? You’re not alone. It can be frustrating when you know you can help your patients, but they don’t seem to see it the same way. What is Case Acceptance? My definition of case acceptance is when a patient has scheduled, […] Read More

How to Overcome Burnout in Dentistry: Add Clear Aligners

Like sleep apnea, I learned next to nothing about orthodontics during my four years of dental school. The only thing I remember officially learning was how to write up a form and refer it to the orthodontist. It was unfortunate, but that’s what I left with. So, the thought of adding clear aligners to my […] Read More

Personal Clinical Excellence

Dentists must provide the most comfortable, convenient, and comprehensive care. Every step matters, from when they make the initial phone call to checking out at the front desk. Dentists need to provide a fulfilling patient experience. Patients who receive exceptional care and customer service are more likely to recommend your office to their friends and […] Read More

Using Technology to Relieve Burnout in Dentistry

Over the years, I have learned so much about burnout, what causes it, and, more importantly, how to overcome it- including using technology to relieve burnout. In 2021, I pulled this hard-won wisdom into my first book,The Stress-Free Dentist: Overcome Burnout and Start Loving Dentistry Again. I don’t want any other dentist to go through […] Read More

How to Overcome Burnout in Dentistry: Add Sleep and Airway Treatment To Your Practice

Want to make a difference in your patients’ lives but are tired of doing the same old thing? Are you stuck in the hamster wheel of dentistry? Fillings, crowns, bridges, extractions, endo, removable prosthetics, etc. Rinse and repeat? Looking for a new treatment to add? Maybe something that isn’t back-breaking work like the #15-DO composite […] Read More

9 Strategies to Overcome Burnout and Start Loving Dentistry Again

Strategies to identify stressors, eliminate anxiety, and achieve greater happiness Let’s face it. Dentistry is a complex and demanding profession, and dental school doesn’t prepare graduates to deal with the real-world stressors of business and private practice. Many dentists struggle with the same issues, such as the pressures of student loan debt, insurance problems, broken […] Read More